In fiction, particularly commercial fiction, the most important thing is to keep your reader turning the pages. This is what the art and craft of writing fiction is all about.
As the English novelist, E.M. Forster said in his book Aspects of the Novel, a story “… has only one merit: that of making an audience want to know what happens next. And conversely it can only have one fault: that of making the audience not want to know what happens next.”